In April 1994,
two immigration attorneys in Scottsdale, Arizona did something
no one had ever done before. They advertised their legal services
to approximately 6,000 of the 9,000 discussion groups called
"Newsgroups" on the Global Internet, reaching tens
of millions of people. Their innovative, money-making venture
netted over 25,000 customer inquiries for one night's work. The
two Internet pioneers, by spending only $20.00-the price of this
book-brought in $100,000 worth of business.
In How to Make a Fortune on
the Information Highway, the authors tell you how to do what
they did so successfully-making a fortune advertising on the
Internet. You'll get the whole story, explained in clear, non-technical
language. You'll discover that with some fairly simple ideas,
a PC, a modem, and a telephone line, you can "Cybersell"
your way to wealth. You can also advertise on the Internet without
owning any equipment. There are companies that will provide this
service for you.
The Internet puts small businesses
on an equal footing with the largest corporations by making it
possible to reach 30 million people with the touch of a button.
Here is everything you need to know about using the Internet
as the ultimate marketing tool for almost any product or service.
How to Make a Fortune on the
shows you how you can be a pioneer in an exciting future filled
with marketing and sales opportunities.
l. Getting Your Bearings on the Information Superhighway
2. A Busy Night in Cyberspace:
The Green Card Incident
3. Selling to 30-Million
People Who Call the Net Home
4. Products That Sell on
5. Highway Red Light Districts
6. Free Advertising to
Millions of People on the Usenet
7. E-mail and Electronic
Mailing Lists: Paperless & Postage Free
8. Chat: Talk Your Way to
9. The World Wide Web:
Multimedia Advertising at Virtually No Cost
10. Gopher the Gold
11. FTP: Selling to the
Whole Information Highway
12. Your PC-The Biggest
Money-Maker You'll Ever Know
13. How to Get Yourself
on the Net
14. Do It Yourself or Find
15. Crimes in Cyberspace.
Why the Net Needs You
16. What It Means to Be